Posted by Samantha Meis | Posted in | Posted on 11:35 AM
Unlike a personal Facebook profile, fan pages allow you some flexibility in customizing your page. On your page you have the options of having custom tabs, boxes, and landing pages. Each of these options has its own set of benefits.
Customized Landing Page
A "landing page" is the first page that newcomers see when they visit your Facebook page. Think of a landing page like the cover of a magazine. When you're standing in at the checkout line at the grocery store, the cover of the magazine lets you know whether the magazine is worth picking up and reading. This page is very important because it is the first impression that you have on potential fans. This page should strengthen your professional and trustworthy image as well as provide reason for visitors to become a fan. Once a fan, visitors will no longer land on this targeted landing page, but will go directly to your wall. You can see an example of a landing page by visiting the Siouxland Dental Health page. The landing page is highlighted in red:
Customized Tabs
There is little room on Facebook pages to add much extra information in a professional looking way. Customized Tabs are the solution to this problem. They allow you to add a whole page of information, pictures, links, or anything else you want in a format that looks completely integrated. You can view the Babylon Dental Care page to see how they used a customized tab to add an entire "Our Story" page to their Facebook page. The customized tab is highlighted in red:
Customized Box
Boxes are found on the left side of any Facebook page and receive quite a bit of visibility because it is right next to the wall. There are many pre-set items that may go in these boxes such as Fans, Photo Albums, Videos, ect. However, if you want to add a text box, links, or a single image, there are no good pre-set options. Customized boxes address the problem of constricted space for information. You can put anything you like (that is relatively small) in a customized box, and it will be sure to get many views. You can view a small example of a customized box by viewing the Siouxland Dental Health page. The customized box is highlighted in red:
Customized Facebook pages add another level of professionalism and trustworthiness that are crucial to any social media campaign. If you would like any of these elements added to your Facebook fan page, you can email me at samanthakmeis@gmail.com in order to discuss your options.
Customized Landing Page
A "landing page" is the first page that newcomers see when they visit your Facebook page. Think of a landing page like the cover of a magazine. When you're standing in at the checkout line at the grocery store, the cover of the magazine lets you know whether the magazine is worth picking up and reading. This page is very important because it is the first impression that you have on potential fans. This page should strengthen your professional and trustworthy image as well as provide reason for visitors to become a fan. Once a fan, visitors will no longer land on this targeted landing page, but will go directly to your wall. You can see an example of a landing page by visiting the Siouxland Dental Health page. The landing page is highlighted in red:
Customized Tabs
There is little room on Facebook pages to add much extra information in a professional looking way. Customized Tabs are the solution to this problem. They allow you to add a whole page of information, pictures, links, or anything else you want in a format that looks completely integrated. You can view the Babylon Dental Care page to see how they used a customized tab to add an entire "Our Story" page to their Facebook page. The customized tab is highlighted in red:
Customized Box
Boxes are found on the left side of any Facebook page and receive quite a bit of visibility because it is right next to the wall. There are many pre-set items that may go in these boxes such as Fans, Photo Albums, Videos, ect. However, if you want to add a text box, links, or a single image, there are no good pre-set options. Customized boxes address the problem of constricted space for information. You can put anything you like (that is relatively small) in a customized box, and it will be sure to get many views. You can view a small example of a customized box by viewing the Siouxland Dental Health page. The customized box is highlighted in red:
Customized Facebook pages add another level of professionalism and trustworthiness that are crucial to any social media campaign. If you would like any of these elements added to your Facebook fan page, you can email me at samanthakmeis@gmail.com in order to discuss your options.
Hello,
To let you know, Facebook fan pages have all content that are public and anyone can join your community and have access to your wall.
custom fan page